Seventhman Blog

  1. Achieving Your Business Goals in 3 Simple Steps

    "goal setting"Sometimes, I wonder.. if money isn’t everything, then, why are we in business in the first place?  If there’s one thing that sets apart a successful person from someone who’s not – it’s achieving goals.  Success can mean a lot of things to different people.  It can mean building a fortune or enjoying life with having just enough.  Whatever your purpose is, having long term goals is like the fuel to keep the fire of motivation burning as it helps you complete those short term goals.  This leaves you with a question then:  How can you achieve bigger goals and make a huge difference in this world?

    Success: Journey or Destination?

    If success is having worthy ideals that motivate you to progress towards these goals, it would be right to say that achievement is a journey to realizing more.  You simply don’t stop.  In fact, it is our innate nature to discover new territories and conquer the unknown.  This challenge is what drives the human spirit, to push oneself to the edge and learn new things.  This week, I have been in a state of introspection as I ponder on those far-fetched ideas that sounded odd, unrealistic.. until someone dared to make that giant leap.  But then, new inventions don’t always drive innovation.  In fact, last week’s #custserv chat had swerved into the topic of the iWatch and it was fun to read people’s comments on the subject.  Is this idea too ambitious.. or downright absurd?  We’ll have to see.  For now, we have to ask ourselves if we can turn our vision into action.

    What Do You Want to Achieve?

    This is the only question you have to answer.  It doesn’t matter what timeframe you’ve set for yourself.  This year, you can’t simply row your boat in every possible direction.  You have to focus.  You need to steer your way to progress and be strong enough to:

    1. Acknowledge

    Talk to your team and to your customers.  You have to face reality and assess the current state of your business.  This is the only way you can find ways to improve what needs fixing and amplify what’s already working.

    2.  Be Very Specific

    You need to sit this one down and think of your goals – short term and long term.  What exactly would you like to achieve next week, month, in a quarter or in a year?  The key here is to reach those shorter-term goals to help you move towards achieving those longer-term goals.

    3.   Divide and Conquer

    Divide those huge goals into smaller ones and you may even assign small teams to work on it.  Here’s where you gather ideas and collaborate with each team on the baby steps needed to achieve these goals.  Identify strengths and weaknesses, as well as opportunities and threats about the steps you are about to make and when you do – never be afraid to test it.  You may fail and it’s totally fine; it’s part of the whole learning process.

    It all comes down to balance then.  Set your goals too high and you may simply lose hope if you fail.  Set it too easy and you will become complacent.  It is your confidence, energy and drive that will help build a momentum around your vision so you can gain the results you want in the shortest time possible.

    In the meantime, celebrate those baby successes as you journey along the path to realizing those bigger goals.

     

  2. The Next Big Idea: When Entrepreneurs Think Outside the Box

    "brainstorm"Back in the days of jotting down your idea on a cocktail napkin, the excitement seems so overwhelming that you need to capture that ‘magic’ moment to the next million dollar dream.  Like sugar rush, ideas can also crash.. because you haven’t had time to find out if it’s viable.  For a gifted few, imagination comes so easy.  But reality is, one need to lay down the foundations of a plan, to have a clear idea on what makes your product unique, on how to build a demand in the marketplace for it.  So, the real question is this: How can you turn that big idea into a profitable business?  Can you manage without having a partner, taking a loan or writing a business plan?

    Going Beyond Your Unique Value Proposition

    It’s starting to feel a lot like summer and I can’t stop thinking of this beach vacation under a beautiful weather.. and yet, I have to keep my focus somehow as I prioritize my list to making this new idea a reality.  If there’s one good advice I’ve read today, it’s this post  on military training techniques you can apply to business.  I love what Louis wrote, “Intelligence is a Key to Staying Ahead”.  Nowadays, everyone’s on the rush to come up with a new product or service that they often forget to do market research.  The data you can gather will prove invaluable in determining the success or failure rate of your plan.  This is why we often see many aspiring entrepreneurs waste dollars in activities that lack direction.  You don’t simply state what makes you unique, but you need to have a road map to follow in making sure that your research will help you fine tune that idea into something a customer will want to purchase.  Even before you think of innovation when it comes to brand development, try to see the SWOT of your idea ( as in strength, weakness, opportunity and threat ). Your analysis based on these will help you fix flaws before people try it out.

    Challenges in Brainstorming: Where Traditional Meets Digital

    Sometimes, it is better to get less advice because the more you do, the more distracted you will be.  Should you just ignore everybody instead?  It’s just that the more unique your concept is, the harder it is for you to get like minds to help you brainstorm ideas.  There are those moments when solitude works best though, where all that brainstorming sessions and focus groups do more harm than good.  What intrigues me most is that in this digital age, those who collaborate using new technologies often come up with creative ways to work on ideas.  When there is time pressure on compiling data and predicting trends, the very same idea can be burned through overthinking.  The challenge, therefore, is how to run a criticism-free session that’s free from fear, stress, ego, beliefs, absolute truths, conformity, doubts and bad habits.  The very process of sharing becomes the very problem itself, don’t you think?

    Is There Really a Market for Your Idea?

    This is a very crucial question to answer.  The problem with running surveys is that quantifying results based on a few number doesn’t really justify the target market as a whole.  How can you really solve your customers’ pain points?  When you present an idea to a group, things become interactive and participants are free to share their thoughts about your idea.  Sometimes, it is how we question things that define what we observe and this can be very limiting.  The marketplace is crowded and having your slice off the pie means creating the ultimate hook where fishes bite the bait.  It all comes down to making things simple and sticking to your promise.  If you build it right, the right customers will come..

    There is chaos in the creative thinking process. Things can get out of control.  Don’t panic. It’s only normal.  Pay attention and just do things better this time.